Get to Know PlanIT Geo™: Core Values

The driving force behind everything we do everyday to support urban forests across the world

May 28, 2021  |  Kim Hanou

Get to know PlanIT Geo and our 5 core values

As PlanIT Geo™ continues to grow our team as well as our reach around the world, we knew it was time to refine and revamp our company core values. We needed action items that reflect our Vision:

VISION: Mapping the world’s urban forests for a greener future

Company culture is of paramount importance to us and we strive to live these core values internally as well as externally with our clients and partners.

PlanIT Geo's core value #1 is knowledgeable

Knowledgeable

 

  • We continuously strive to advance our skill sets and expertise.
  • We are professional and resourceful with coworkers, partners, and clients.
  • We learn, apply, and share to help everyone master knowledge.
  • We have a growth mindset.
  • We strive to be the top-of-mind experts at the intersection of trees & technology and the go-to resource in the industry.
PlanIT Geo's core value #2  is PASSIONATE

Passionate

 

  • We are passionate about trees, people, and technology.
  • We are passionate about our mission, vision, team, and client success.
  • We show up, are present, and genuine in all aspects of our work.
PlanIT Geo's core value #3  is HELP FIRST

Help First

 

  • Do the right thing.
  • We prioritize people, product, then profit, in that order.
  • The whole is greater than the sum of the parts.
  • We build symbiotic relationships, internally and externally.
  • We volunteer and give back to our clients, communities, and the urban forestry industry.

 

PlanIT Geo's core value #4  is INNOVATE

Innovate

 

  • We disrupt the market, stay ahead, and stay informed.
  • We balance confidence with humility and discipline.
  • We are resourceful and growth-minded, personally and professionally.
  • We are data-driven to work smarter not harder.
PlanIT Geo's core value #5  is REACTION WOOD

Reaction Wood

 

  • Like the biology of trees, we correct and compensate under harsh conditions.
  • We embrace the challenges we encounter.
  • We flexibly respond to stress, pressure, and gravity, even when no one is watching.
  • We address and adapt to issues in order to grow, flourish, and thrive personally and professionally.
  • We understand the will and force that you MUST do something in response to circumstances.

“Our core values have always been here, we just had to bring them to the surface, and doing so was a great exercise with our management team. We hire, fire, and reward based on them, and at monthly company meetings we reinforce our core values by asking the team to share anecdotes to commend staff who have exemplified them recently.”

Core Values in Action

TJ Wood teaching people how to use TreePlotter during a PlanIT Geo Free Workshop

TJ Wood spent time helping students and clients get comfortable using TreePlotter™ software.

Ian Hanou volunteering at a tree planting event

Ian Hanou organized a volunteer tree planting event in a new Colorado neighborhood.

PlanIT Geo continues to innovate and is now bringing the first off-the-shelf tree canopy assessments to all communities in the lower 48.

Our geospatial services team learning more about trees and tree inventories to better support our clients

Our tree inventory team took the geospatial mapping team into the field to educate and build awareness company-wide.

We are always open to hearing from talented, fun, hard-working professionals interested in joining our team at PlanIT Geo™. If you love “trees and technology,” natural resource planning, or software development, and our core values resonate with you, contact us at any time!

Related Resources

Ian Hanou, CEO and Founder of PlanIT Geo™ Presenting at Trees for the Built Environment 3

2021 Letter from the CEO

PlanIT Geo™ founder and CEO, Ian Hanou, shares where we are at, where we are going, and how we are going to get there in 2021

What is an urban tree canopy assement

Urban Tree Canopy Assessments Blog Series

In this 4 part series you will learn what a customized urban tree canopy assessment is, how it is conducted, and the numerous benefits for your community.

Get to Know TreePlotter™ CANOPY

We are changing how cities map, manage, and measure their urban tree canopy. Check out all of the NEW features, costs, and delivery timelines for our  industry-leading software.

Tacoma Washington skyline at sunset

PlanIT Geo™ Receives OEDIT Grant

OEDIT Seeds Advanced Industry Collaborative Infrastructure Projects with Grants to Colorado Organizations. Find out how we are changing the future with this 2021 grant.

Stay Up To Date With The Latest News and Events

Join Our Community

Stay informed on the urban forestry industry with quarterly newsletters, live webinars, and industry-specific content delivered to your inbox.

Urban Forestry Webinars

PlanIT Geo has a substantial on-demand webinar library. Get CEU credits, grow your knowledge base, and stay current on cutting edge industry technology.

Follow Us

We love to share industry-related news, software tutorials, blogs, and company news across our social channels.

Get Your Tree Canopy Assessment TOMORROW

We have your tree canopy assessment data already analyzed and ready for you to use.

Stay Up To Date With The Latest News and Events

Join Our Newsletter

Stay informed on the urban forestry industry with quarterly newsletters, live webinars, and industry-specific content delivered to your inbox.

Urban Forestry Webinars

PlanIT Geo has a substantial on-demand webinar library. Get CEU credits, grow your knowledge base, and stay current on cutting edge industry technology.

Follow Us

We love to share industry-related news, software tutorials, blogs, and company news across our social channels.